2023 SOUTH X SAN JOSE

Meet us in the parking lot March 15-19. South x San José will return for the 22nd year to the Hotel San José and Jo’s Coffee parking lot with live music, local vendors, and good times.

Vendors for our market to be released soon-you know we’ll be there with #SXSJ merch.

Book a room at Hotel San José and we’ll give you the VIP treatment. Use code SXSJSTAY.

The gates open at noon each day. Always and Forever Free, no wristbands or RSVPs required. We’ll wrap things up Sunday, March 20 at Jo’s Coffee on South Congress with Sinner’s Brunch on the back deck.

Stay tuned: We’ll announce set times daily on our IG stories—and not a moment before. Gates open each day at noon. Just bring yourself and your pals. Please do not bring your lawn chairs or outside alcohol, and we recommend baby carriers over strollers. Dogs are always welcome but be mindful of your pups when things fill up. Come early to secure your spot.

See you there.

WEDNESDAY MARCH 15

Portrait of a singer holding a microphone at SXSJ

THURSDAY MARCH 16

View from audience of a performer at South By San Jose

FRIDAY MARCH 17

A man and a woman performing at South By San Jose

SATURDAY MARCH 18

Two guitarists performing on stage at South By San Jose

2023 South By San José Poster Art by Simone Thornton
Simone Thornton is originally from South Florida, and has lived and worked in Austin for the past seven years. She creates art with loud splashy colors and movement of imagery inspired by plants and animals from her surroundings. She is an interdisciplinary artist and designer, primarily focused on illustration, painting, and screen-printing.

Shout out to our partners in party: Herradura Tequila, Deep Eddy Vodka, Topo Chico, Independence Brewing, and Slane Whiskey.

2023 SOUTH X SAN JOSE

WEDNESDAY MARCH 15

THURSDAY MARCH 16

FRIDAY MARCH 17

SATURDAY MARCH 18

Prepare for the days ahead with a sample of the sound.

OFFICIAL PARKING LOT VENDORS

POP-UP SHOPS